Beer Brewing

Moving my recipe library to the cloud was one of those infrastructure decisions that seems trivial until you’ve lost a hard drive with two years of recipes on it.

AI in brewing has moved from speculative to practical faster than most homebrewers have noticed. When I ran my first recipe through an AI recipe generator in 2023 as a curiosity, the output was formulaic and unremarkable.

Smart hydrometers generate more debate in homebrewing communities than almost any other piece of equipment — half the brewers I talk to swear by them, the other half think they’re expensive toys for people who can’t be bothered to take …

I added a Tilt wireless hydrometer to my fermentation setup two years ago and it changed how I think about fermentation management.

Mobile brewing apps have transformed how I manage brew days — not by replacing my understanding of the process, but by consolidating the calculations and alerts that used to require juggling multiple spreadsheets and a kitchen timer.

Most homebrewers use brewing software at 20% of its capability — entering ingredients, reading the OG estimate, printing the recipe.

I published my first homebrewing eBook three years ago — a 45-page guide to water chemistry for homebrewers — and it remains one of the better decisions I’ve made for my beer blogging business.

After three years of beer blogging and experimenting with different content angles, I have a clear picture of which niches within craft beer and homebrewing generate meaningful revenue versus which attract traffic that doesn’t convert to money.

Affiliate marketing generates more consistent income from a beer blog than AdSense for most site sizes, because the commission per conversion is higher and the content that drives affiliate clicks (equipment reviews, buying guides, ingredient recomme

Running a beer blogging website with AdSense is something I’ve done for long enough to have strong opinions about what actually generates meaningful revenue versus what looks like optimization but changes nothing.